The High street and the way consumers are consuming products has rapidly changed, with internet infusing shopping experiences and retailers adapting to changing consumer trends. We can only see this sector become more dynamic as the years pass, with a number of innovative stances taking place to challenge the retail sector. Paramount to this is the view they are number of favourable circumstances which continue to quicken the evolution of the industry, decline of traditional format leaves it to open to a number of exciting alternatives set to improve customer experiences and make it more engaging for clients. The Omni-retail format and multilevel marketing is making shopping a more intuitive experience, with consumers demanding value and convenience at the top of agendas. Companies that can embody these values and offer something new to the sector, is who we are willing to engage with the most.